Posted on: May 20, 2024, 08:23h.
Last updated on: May 20, 2024, 08:23h.
Formula 1 announced on Monday that its F1 Arcade Experience is coming to the Forum Shops at Caesars Palace next year. The 21,000 square-foot gaming hub, located in a storefront with Strip views, will cram two floors with full-motion racing simulators.
There will also be a 41-foot long bar serving upscale bar food and Champagne cocktails that can be imbibed while simulated-driving. (There are cup holders on the machines!)
That last part came courtesy of an employee of F1 Arcade Boston, the first US outlet of this franchise to leave the starting line, which been open since April. The Las Vegas location will also be beaten by a Washington, DC location, which plans to open this summer or fall.
In a move that seems poorly planned, the Caesars Palace location will not be open in time to capitalize on this year’s Las Vegas Grand Prix, which is scheduled to take over (and close) the Strip Nov. 21-23.
At least Las Vegas will have the biggest US location when it opens, beating the other two by at least 2,000 square feet each.
Guests of the experience will have the opportunity to create personal driver profiles and earn points they can exchange for merch or other experiences, according to a press release from F1.
F1 Arcade will be operated by hospitality company Kindred Concepts with licensing — and significant investment — from F1 parent company Liberty Media.
The first and flagship F1 Arcade opened in London in 2022.
Caesars Palace enjoys a close relationship with the European racing company. It happens to have been the site of the first F1 race in Vegas, the Caesars Palace Grand Prix, which was staged in 1981 and 1982 under the F1 banner.